This is my rough-draft version of the presentation board for next Monday. The images below that are pages from my in-progress proposal. The most important elements of my project that I want to get across in this board are:
+promoting a local food system (opposed to current industrial model)
+strengthening local economies (opposed to global market)
+cooking = engaging in process of preparing food = people will be more interested in food sources/care about the quality of their food.
+I am addressing a suburban market because they make up the largest portion of the US population and because the have least access to local and organic food.
People I spoke with this week:
+Will Millburg (chair of Lang economics department)
+Joe Holtz (founder of Park Slope Food Co-op)
+Stacey Murphy (founder of BK Farmyards)
Feedback from today:
+My board needs to show the environment that I am focusing on (the suburbs, the domestic environment)
+My presentation should be from the perspective of “the eater” instead of from the system down to the individual. I should show a timeline of their life.
+My presentation should make people empathize with the issue I am working with (why should people care about what people in the suburbs eat? How does this project effect everyone?)
+My presentation should emphasize the idea of SLOWING down and appreciation of cooking and how the way we prepare and eat food can improve our well being.
+I need to make my graphics about participation through cooking and about local economy more clear
Tuesday, November 24, 2009
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1 comment:
Hi Leigh Ann,
I looked through this posting, and was very interested in your ideas. I see that you are struggling a little to think through this problem, which is good. It means that you are strengthening and expanding your design muscles.
I think you are on to something powerful here. As is often the case, once you have identified problems that require a solution at the scale of government or mass social movement, it's difficult to know where to begin as a designer. While design can be hugely influential in instigating society-wide changes (think of the invention of the telephone, for example), you have to begin with something manageable. Of the images that you presented here, the one that really got me thinking about how you could do this was the calculator wheel for determining which vegetables are ripe when in different places. This is the kind of intervention that could begin to provide people with knowledge necessary to change their habits. I am wondering if there are other products that it would be practical to prototype next semester that could achieve the kind of change, however incremental, that you desire.
steven
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